Click and Collect – making Huntingdon high street more convenient
Click and Collect is becoming increasingly popular with both consumers and retailers, bringing footfall back to the high street. Making a purchase or reserving online for collection in-store now accounts for 25% of sales and retailers with both an online and high street presence are reaping the rewards.
Convenience is the key as companies look for easier ways to get their goods to customers. More than ever, consumers want to shop at their own convenience and so browsing online, teamed with collection in-store, offers just this – a wider range of products teamed with collection at a store, day and time of their choice. No taking time off work or waiting in for failed deliveries.
You can now use the Click and Collect service at more than 20 stores:
Adams, Cook & Pearce (via the Euronics brand)
Holland & Barratt
John Lewis, delivery to Waitrose
Waitrose, delivery to Waitrose
The concept is simple; you buy something online, arrange delivery to the shop and collect it from Huntingdon town centre. Delivery charges are usually cheaper than by post or even free.
Sue Bradshaw, BID Huntingdon Manager, explains “In the past, customers have been frustrated with the ‘Sorry, you were out’ cards and missed deliveries. Which? magazine found that 60 per cent of people shopping online last year had problems with delivery. Click and Collect is a welcome solution and gives shoppers the chance to enjoy a trip to their local town!”
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